{"product_id":"drunk-elephant-c-firma-fresh-day-serum-28ml","title":"Drunk Elephant C-Firma Fresh Day Serum 28ml","description":"\u003ch2\u003eDescription\u003c\/h2\u003e\n\u003cp\u003eDrunk Elephant's C-Firma Fresh Day Serum is designed to be mixed by you before its first use to maximize the potency of its delicate (but powerful) ingredients while keeping the formula fresh.\u003c\/p\u003e\n\u003cp\u003eThe newly reformulated yet still super-potent vitamin C day serum is brimming with antioxidants, essential nutrients, and fruit enzymes, all of which work together to firm and brighten the appearance of skin and minimize signs of aging. It's powered by 15% pure l-ascorbic acid (a potent form of vitamin C), 0.5% ferulic acid, and 1% vitamin E — supported by a host of antioxidants and enzymes — which work to neutralize aggressors and replenish precious lipids to diminish the visibility of lines and pigment patches. Also starring pumpkin ferment and pomegranate extracts, the serum enzymatically dissolves dead surface skin cells for a smoother-than-smooth texture. Finally, a sodium hyaluronate cross-polymer quickly penetrates your skin and provides intense hydration. The result? A noticeably brighter, more radiant complexion, with signs of aging and photodamage minimized.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow To Use\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eDirections: Pour all of the liquid serum bases into the vial containing the 15% l-ascorbic acid powder. Screw the pump onto the top of the vial and shake for one minute until the powder dissolves fully. Bubbles will form—that’s OK! Next, insert the vial into C-Firma’s opaque outer container with the pump facing to the left until it snaps into place. Your C-Firma™ Fresh Day Serum is ready to use! Once mixed, C-Firma™ will stay fresh for six months. No need to refrigerate. Warning: Mix only as intended. Avoid contact with eyes.\u003c\/p\u003e\n\u003cp\u003eSuggested use: In the morning, apply one pump to a clean, dry face, neck, chest, and backs of hands, or mix it into your daily Drunk Elephant skincare smoothie. Don’t forget to top it off with sunscreen! WARNING: Use only as directed. For external use only. 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